Baileo is an online gift store for those who love all things Irish. It was founded by four sisters from County Tyrone.
Today, I'm delighted to host a giveaway sponsored by Baileo. We have a gorgeous Celtic inspired scarf as a prize for one lucky reader to win.
But before I share the details of how to enter our giveaway, let's hear about the four sisters behind this new and growing business.
Anne Marie, one of the founders of Baileo, shares their story with us today.
Inspiration Through Loss - A Tale Of Four Sisters
Sometimes it takes a broken heart to create something that you never thought possible. That’s how it was for me and my sisters.
We lost our mom to a long battle with Alzheimer’s, and, just over a year later, I lost my husband unexpectedly and way too prematurely. Loss has a way of bringing into stark reality what is most important in life.
We are not your typical entrepreneurs. We didn’t sit down to think about a big idea, or what we could sell, to whom and for how much. Our driving force was much more personal – we wanted to do something together as sisters that would honor the memory of our mom and dad, and my husband, Gerry.
They shared a love of Ireland— the rituals, tradition, music, dancing, stories, poetry, humor, and the incredibly beautiful, rugged land. They simply loved feeling ‘at home’.
Longing for Home
As sisters who traveled the globe and now living in different parts of the world, we have always felt a strong pull to Ireland, and you only have to step through our front doors to see this in our own homes.
Around every corner, you’ll find something from Ireland that reminds us of home. We know what it’s like to be far away and to crave that connection to stay in touch with who we are and where we’re from.
And we know we’re not alone. For generations, Celtic people have traveled and migrated to all four corners of the earth, taking with them centuries of culture and customs that have helped shape new communities across countless countries.
Put pins on the map, and you’ll find us all over. But many Irish people landed in North America; in Canada, Philadelphia, New York, Boston, California (where I now live), Georgia, and Florida. The one thing we all have in common is our great fondness for Home or ‘Baile’, as we say in Irish.
That’s why we four sisters, originally from County Tyrone in Northern Ireland, created Baileo. For people like us — Celts who want to celebrate their heritage and bring a touch of Ireland to their family, friends, and home.
Today, Ireland is changing. It’s now one of the most culturally diverse nations in Europe. It hosts the European headquarters for several of the top global companies and is a hub of creativity, art, fashion, design, and innovation.
It’s a contemporary, modern Ireland that still holds true to its welcoming nature and lively heritage. It’s an Ireland we’re proud of and that you’ll see reflected in the content and products we offer.
In creating baileo, we were clear about one thing: we wanted to give back to our homeland—telling the stories, showcasing artists, sharing the craic and the beauty.
At baileo, whether you’re Irish or not, you’ll learn about this beautiful place, and be entertained along the way.
We also want to help keep our culture and heritage alive by supporting the amazing talent in Ireland, especially in a world where Covid turned many livelihoods upside down.
Whether from an individual artisan, a family business, or a community enterprise, at baileo you’ll find a mix of modern and classic authentic Irish products, all lovingly crafted by people who care. And yes, made in Ireland means made in Ireland.
Baileo Scented Candles
One of the elements we have enjoyed the most is creating our Baileo scented candles. We learned a lot about candle-making and ultimately created scents that reminded us most of home.
Anyone who has been to Ireland will recognize them: Atlantic Mist, Soft Rain, and Fireside. Our favorite candle is the one we made in memory of our mother and to honor mothers everywhere. It’s called Grá Máthair (Irish for ‘A Mother’s Love’) and is filled with the fresh uplifting scents of the garden she loved.
We’re just getting started, learning as we go, and there is still much to do. Who knew that our conversations these days would be about coding, shipping, currency exchange, marketing, payment systems, search engine optimization and the like – and what’s even more amazing is that we’re doing most of it ourselves!
I’m so proud of my sisters who have taught me that it’s never too late to step outside your comfort zone, to take a risk, learn new skills and try new things. The way we spend our time today is very different to how we spent it a year ago.
A Labor of Love
To get to this point has been a labor of love for sure. But we remind ourselves every day of why we’re doing it. There is truly no place like Ireland. It has a way of touching the depths of your soul. And if you listen to our Ballad of Baileo, an original poem narrated by my sisters, you’ll understand.
Lastly, you may be wondering what Baileo means and how to pronounce it. It’s a simple concept. Baileo (pronounced bal-yeh-oh) is a contraction of the Irish saying ‘baile ón mbaile’ – ‘home from home’.
We’re delighted to welcome you to ours.
Come on in. Have a look around, and we’d love to hear what you think.
About Anne Marie
Anne Marie is a co-founder of Irish start-up www.baileo.com along with her three sisters: Collette, Lucia and Teresa. The sisters were born and raised in a small fishing village in County Tyrone, Northern Ireland.
Having worked for various media and tech companies, Anne Marie moved to Silicon Valley from Florida ten years ago, and now lives near beautiful Carmel-by-the-Sea, California.
Her dream for Baileo is that it simply makes a difference for both the small businesses and artisans it supports, and for those seeking a special connection to Ireland.
The Prize From Baileo Online Gift Store
The girls from Baileo have graciously sponsored a beautiful prize for a reader of Irish American Mom to win.
This long silk Irish scarf had been created by Meab (pronounce Maeve) an artist who lives in the midlands of Ireland. She uses a bespoke method to create vibrant and unique patterns on her silk scarves.
The magnificent colors of the Irish landscape feature in this beautiful scarf which will add a touch of Irish style to any outfit at any time of year.
You can read all about this beautiful gift on the Baileo website.
One lucky reader will win a beautiful long Irish silk scarf inspired by the Irish landscape.
To enter simply leave a comment on this blog post by noon Eastern Time on Saturday, November 20th, 2021.
What you write does not affect your chance of winning, but if you need inspiration why not pop over to the Baileo gift shop and let us know which Irish gift would be on your Christmas wish list.
I look forward to learning about your favorite Irish gifts.
The girls from Baileo also share stories of Ireland and feature Irish heritage posts on their blog.
You'll find a sign-up form for their email newsletter on their website. You can celebrate your Irish heritage along with them.
A winning comment will be chosen randomly. Remember to leave your e-mail so that I can contact you should you win. Your e-mail won’t be published, just used to contact our winner for mailing of the prize.
The winner will be announced on Saturday, November 20th, 2021, at the bottom of this blog post.
You may check out Irish American Mom’s complete terms and conditions for sweepstakes’ entries here.
A bit thank you to all who support this giveaway and share it with family and friends.
Any many thanks to the founders of Baileo for sharing their story, and for so generously sponsoring this prize.
Update - Winner Chosen
Our winner has been randomly chosen using the Pick Giveaway Winner Plug-in for WordPress.
And the lucky reader is ….
I’ll send an email to arrange mailing of her prize. A big thank you to everyone for supporting this giveaway by leaving comments. I thoroughly enjoyed reading each and every comment.
Thank you all for supporting our Irish American community. And thank you to Baileo for sponsoring this lovely prize.
Stay tuned for more stories and giveaways over the coming weeks and months.
Thanks for following my recipes and ramblings.
Slán agus beannacht,
(Goodbye and blessings)
Irish American Mom